Do you know where your perfect customer hangs out online? 

Do you know what they want to see in their newsfeed? 

With this simple step by step process you'll be able to work out exactly who your customers are, where they are and what they want to engage with so you can reflect this in your social media strategy. 

With our top testing tips too, you'll be able to track what you're doing to see what's working and what needs improving so you can continue to tweak, improve and reach more customers than ever before.